The BrightGauge Blog

Introduction to BrightGauge

Written by Brian Dosal | October 19, 2010

We’re unbelievably excited to welcome you to our website and blog. The idea behind BrightGauge has been brewing for nearly a year and now it’s finally time to give you a sneak peak into our upcoming launch.

But first…a little background on the product creation!

Like any idea, BrightGauge is a concept extracted from a few different sources of experiences and forces coming together at one time. The main experience is that of managing a successful Managed Services Provider (MSP) for over 6 years (and counting).  We had 100's of clients and over 50 employees, which when we started we only had 10-15 employees.  The MSP service offering is simple and beautiful; an MSP company assumes the responsibility for a small business’ IT support from top to bottom for a fixed monthly fee.  MSP clients benefit by receiving superior system uptime, extremely fast support, and unbeatable IT reporting. Well at least that’s what we MSPs try to provide…

The force that collided with our experience is the changing landscape of technology, most notably the disruptiveness of the Internet.  We live in an amazing time with new web applications developed every day trying to make every mundane task extremely simple, more automated, and all “online”. Think of the great example of Mint.com.  Mint.com connects all your online bank accounts into one easy to use and understand tool that helps you manage your personal finances.  Oh, and its all done online.   They were so successful that the dominant legacy player in personal finances, Intuit (Quicken), bought them just two years after inception!


So here we were a year ago thinking about new ways to improve our MSP business, provide a better service and attract new clients. We surveyed our existing client base and we realized a common theme among all the suggestions, ideas, and even some minor complaints: We were not communicating well enough about the services we were providing and our clients still did not have a good sense of all the work we were doing!

That's when we had what we call a “BOOM” moment!  We thought why not create a tool that could securely extract information from our very own MSP databases (think like mint.com) and present that information to our clients in a way that would help them understand our services and interact with our services in real time (better communication = happier clients = ability to get more clients).  If we could do that, then we knew we could also make reporting extremely easy, user friendly, and customizable like a mint.com or other web applications. All that was left was to securely connect that data and make sense of it in real time!

Off we went to tackle this idea and now here we are with a prototype complete and testing with a few MSPs.

Feedback from many MSP’s and our existing client base has been tremendous and we are encouraged by all their support. If you are interested in keeping up to date with us, please sign up for our launch list and follow us on twitter! We’d love to share with you our great product as soon as it goes live!